Replica Data

The IMPO now has a license with Replica (https://www.replicahq.com/) for traffic data from mobile data sources. This replaces our previous StreetLight license. All the IMPO’s member agencies will have direct access to the Replica tools. There is no limit to the number of users an agency can have and there are no use restrictions. Anyone with an email domain from one of the IMPO’s member agencies can create a Replica account.

What is Replica?

Replica is a company that provides data about the built environment and the ways people interact with it. With Replica, you now have access to multiple datasets and metrics across mobility, demographics, economic activity, and infrastructure.

  • Replica's seasonal mobility model (Places) is a high-fidelity activity-based travel model with network-link level granularity. Each model is a synthetically generated representation of the activities and movements of residents, visitors, and commercial vehicles on a typical weekday and weekend day for a given location and season. Places data is best used for in-depth point-in-time analysis that may benefit from the ability to do cross-tabular filtering and individual trip analysis.
  • Replica’s weekly data (Trends) is a nationwide activity-based model updated each week with near-real-time data on mobility, consumer spending, and land use down to the census tract level. Trends is designed for monitoring changes and impact over time.

Who has access to Replica through this agreement?

All employees at IMPO and IMPO Member Agencies (listed below) have unlimited access to the Replica datasets and Platform.

IMPO Member Agencies with Access to Replica
  • Boone County
  • CIRTA
  • City of Beech Grove
  • City of Carmel
  • City of Fishers
  • City of Franklin
  • City of Greenfield
  • City of Greenwood
  • City of Indianapolis
  • City of Lawrence
  • City of Lebanon
  • City of Noblesville
  • City of Southport
  • City of Westfield
  • Hamilton County
  • Hancock County
  • Hendricks County
  • IndyGo
  • Johnson County
  • Morgan County
  • Shelby County
  • Town of Avon
  • Town of Bargersville
  • Town of Brooklyn
  • Town of Brownsburg
  • Town of Cicero
  • Town of Cumberland
  • Town of Danville
  • Town of McCordsville
  • Town of Mooresville
  • Town of New Palestine
  • Town of New Whiteland
  • Town of Pittsboro
  • Town of Plainfield
  • Town of Speedway
  • Town of Whiteland
  • Town of Whitestown
  • Town of Zionsville

What’s included in my Replica access?

  • Unlimited, nationwide access to Replica’s seasonal (Places) and weekly (Trends) data
  • Unlimited, nationwide access to Replica’s traffic datasets: Annual Average Daily Traffic, Turning Movement Counts, Speeds (Free Flow & Quarter Hourly Profiles), and Annual Hourly Auto Volumes
  • Unlimited data downloads

How can I access Replica data?

Create your Replica Platform account at studio.replicahq.com/signup using your agency employee email address.

Register here to join a biweekly Intro to Replica and Q&A session. Replica’s technical team live demo’s the site for the first 30 minutes and answer project-specific questions for the final 30 minutes.

Please contact Jennifer Dunn with any questions – Jennifer.Dunn@indympo.org (317-327-5495)